Welcome to bruneiONS.com

brineioONS.com is a weekly online magazine on art, lifestyle and culture
Twitter icon Facebook icon Browse Email
bruneiONS
21/09 Saturday 02:42AM

from riches to rags

Hong Kong's hit reality TV show "The Battle of the Poor Rich" has 1.2 million viewers tuning in every week to see wealthy, privileged volunteers give up their luxurious lifestyles to become janitors, sweepers and cardboard collectors on the streets of Hong Kong and earn enough to buy food for the day.

The ratings of the show has soared since its debut in 2009.  Its viewers skyrocketed from just 64,000 in the first season to over 1 million in the second season. Hong Kong financier, Johnny Chan, collected cardboards and told his story, "When I was on the show, I felt so empty and scared - it was hard living as a cardboard collector".  The 39-year-old father of 3 added, "I hope I was able to shine some light on this problem.  Society needs to help the poor collectively - the government, media, citizens."

Although dozens of the city's rich have temporarily swapped luxury for poverty for this show, the show's producers said it's still hard to find new takers. Some responded with fear that their intentions may be mistaken for hypocrisy and some worry about public reactions.

Critics cast doubt on whether a few days of hardship can actually make the elite truly understand living in poverty. The show's producers have pointed out that there are signs the wealthy are reaching out to the poor more than ever before. They are hopeful that change will happen from their introduction of the show.

Read more on mysinchew.com.

tokelau . running on solar and coconut
Somewhere in the South Pacific Ocean lies 3 large atolls - Nokunonu, Atafu and Fakaofo - collectively known as Tokelau. Their combined area is about 12 square kilometres ... More

book reviews
The Bruneions Monthly Book Reviews features a list of book reviews of popular titles available from dBookHaus, Brunei.
This month we highlight six titles: A World ... More

the barefoot movement
Back in 1972, Sanjit 'Bunker' Roy, founded the Barefoot College, in the village of Tilonia in Rajasthan, India. The Barefoot College is a rural college for the ... More

book reviews
The Bruneions Monthly Book Reviews features a list of book reviews of popular titles available from dBookHaus, Brunei Darussalam. This month we highlight six titles: ... More